Macma / The Art of Self-Examination


+ El Ojo de Iberoamérica:
Silver x 2, Bronze x 2, Shortlist x 2.
+ El Sol:
Gold x 2, Silver x 4, Bronze x 1.
+ El Diente (CCA):
GP x 1, Gold x 4, Silver x 2.
+ Effie Latam:
Bronze x 2.
+ Effie Argentina:
Gold x 1, Silver x 1.
+ Cannes Lions:
Gold x 1, Bronze x 1, Shortlist x 2.
+ Clio Awards:
Gold x 4, Silver x 1, Bronze x 3.
+ D&AD:
Graphite x 2, Wood x 2, Shortlist x 2.
+ One Show:
Silver x 1, Bronze x 1.
+ LIA:
Silver x 1, Bronze x 2, Shortlist x 1.










We combined medicine and classic art, using scientific evidence of symptoms visible in Renaissance paintings, to bring to life the first tactile painting exhibition. An educational experience that allowed thousands of women to learn the breast self-exam technique through the texture and volume of real paintings.
Johann Hotz - 2026 - All rights reserved
johann.hotz@gmail.com +56 9 54297703